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Title Marketing Manager
City Oakland
State CA
Description

Marketing:

  • Develop, plan, execute, and communicate monthly marketing materials to our school partners. This includes, but is not limited to:
    • Working cross functionally to source information, write relevant content, and format monthly newsletter and communications for distribution to school partners
    • Writing content for social media and school menus
    • Responsible for naming all new meal innovation and maintaining a database of customer facing names
    • Organizing and managing photo shoots of new meal innovation; maintaining an organized database of photography
    • Collaborating with creative team to design promotional posters for distribution to schools
    • Designing templates, flyers, and additional materials as needed
    • Ordering materials for distribution to remote markets
  • Create materials and campaigns to help grow school meals business
    • Update, refresh and add to business development sales deck
    • Create additional materials as needed for sales team, including email campaigns, slides, brochures, and flyers
  • Collaborate with creative design team to develop artwork for packaging for new products, and rebrand existing packaging as needed
  • Develop additional supporting documents as needed

 

Market Research

  • Manage and run annual student testing calendar to inform product development stage gate process
    • liaison between product development and school partners
    • conduct focus groups with students
    • analyze results and report findings to product development team
  • Attend samplings and tasting events at local schools as needed
  • Curate, analyze, and organize feedback from remote employees, school partners, and students and report findings to product development
  • Develop metrics for “success” for new meal innovation. Build dashboard to monitor that success and report back to product development on a monthly basis

Customer Service

  • Field and respond to social media comments, and general email inquiries

Brand:

  • Curate and evaluate Revolution Foods’s brand and voice in schools
  • Pursue strategic partnerships and projects to build and elevate that brand to drive customer satisfaction and growth
Requirements
  • Bachelor’s degree required, preferably in Marketing

  • 6 months’ minimum food service experience preferred

  • Excellent communication and interpersonal skills via email, in person and on the phone, both in one on one and team situations.

  • Proficient in Microsoft Office Suite.

  • Excellent technical writing skills.

  • Strong platform speaking skills.

  • Must be able to articulate nutritional standards and explain the advantages of the Revolution Foods menu offerings.

  • Thorough understanding of Stage-Gate process as it relates to Revolution Foods projects.

  • Able to multitask, troubleshoot, and work within an environment with ever-changing priorities and deadlines.

  • A self-starter who is able to work independently with little direction, and who’s confident enough to ask when clarification is needed.

  • Committed to the Revolution Foods mission that all children will have access to nutritious, tasty food to support the development of healthy minds and bodies.

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An Equal Opportunity Employer